"Electric Visions"
Dollface Cosmetics SS2012 Beauty Campaign
Photographed by Anne Lorraine Uy
Make-up by Pearl Sarcauga of Dollface Cosmetics
Styled by Eden Villarba
Modeled by Quennie Rose of Wafer Models Philippines
Just recently, I was fortunate enough to get hired by the talented Pearl Sarcauga, owner of popular local make-up line Dollface Cosmetics, to put together looks and style the brand's SS2012 beauty campaign. She wanted to take a departure from the usual "youthful and ultrafeminine" image of the brand to give it a polished, editorial-ish spin that played up this season's electric-hued trends. Me and pearl did research on the key make-up looks of the season and finally decided on a minimalistic yet bold-hued colorblock inspired editorial-- intense blues, bright pinks and other bold shades all came into play against changing backgrounds and nail color. I also had the honor of working with the beautiful Anne Lorraine Uy, who just literally took my breath away with her final shots of the campaign. No one else could have brought this idea into life better than her. Kudos, Anney!
Fronting the campaign is one of Wafer Models Philippines hottest up-and-comers, Quennie Rose, who couldn't have been more perfect with every peg change that we did. Seriously, how versatile is this girl? Overall, it was an awesome experience putting the color story and styling together, and I couldn't have been more grateful for the opportunity.
Check out Dollface Cosmetics on their facebook page, or order online at swtangel.multiply.com.
